The original Shift game was released in September 2009 and has sold through close to five million copies globally. Its success was propelled by the revolutionary true driver’s experience -- a game design that was heralded by critics as more visceral, more physical and more intense than any other title in the sim category.

Capturing the physicality and brutality of racing at 200mph has been the leading area of innovation by the award-winning development team at Slightly Mad Studios. Shift 2 Unleashed builds on the true drivers experience by introducing the driver’s battle, an even more authentic and primal feeling of power and speed which elevates the fundamental competitive race into a struggle for supremacy against other drivers and even the track itself.

The game features an all-new rendering engine with a massive graphics overhaul that puts the player in the heart of the racing action. With an helmet camera view simulating the physical experience of driving at 200mph, the thrilling experience of night racing and authentic degradation of tracks and cars, this is said to be tomorrow’s sim for today’s adrenaline fueled racer. Shift 2 Unleashed also incorporates the next generation of Need for Speed Autolog - the groundbreaking network that connects friends for epic head-to-head races and compares player stats for the ultimate social racing competition.

The release trailer has launched today. Check it out.


Shift 2 Unleashed is due for release on March 24, 2011.