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Call of Duty - Will you pay to play?

by Steven Williamson on 19 July 2010, 11:49

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Evidence that Activision is planning to introduce monthly fees and micro-transactions to future games in its Call of Duty franchise seem to be stacking up.

Rumours have been circulating for months that Activision may adopt the subscription-based business model due to the massive success of its Call of Duty franchise and the potential to make even more cash from its army of fans.

Respected analyst, Michael Patcher has cemented those views this week by stating that he believes Activision will set up an online subscription system by the end of the year.Activision boss Bobby Kotick also stated last month that he'd like to set up a subscription service for its Call of Duty franchise.

Patcher said: "It is too early to tell whether that will be a monthly subscription, tournament entry fees, microtransaction fees, or a combination of all three, but we expect to see the company take some action by year-end, when Call of Duty Black Ops launches."

New evidence has also come to light today, this time in the form of a video that appears to show a Modern Warfare 2 membership scheme. It's unclear at this point whether the video is a fake, or indeed an indication that a subscription service could be closer than we think.

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Until we hear officially, no such plans are in the making, but it would be interesting to hear whether any Call of Duty players out there would actually subscribe to such a service?


HEXUS Forums :: 21 Comments

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Will you pay to play?
Not a chance.

I realise other people will feel differently, and no doubt some or indeed, perhaps, many, will use subscription-based models for games but I will never, under any circumstances, do so.

My attitude is that I want to know what a game is going to cost me before I get into it. With a subscription, the more you like the game the more you will play, and the more it will cost you. This, of course, has advantages and disadvantages. If the game is bad, it won't get played much and it won't cost a lot to find out …. assuming it's a purely subscription model and the publisher doesn't try to have their cake and eat it by charging you to “buy” the game, then charging you again to play it.

But either way, I want to know the total exposure before I get interested. So, for me, subscriptions? Not a hope in hell. And that's for games, period. Not just CoD.

But like I said, I'd expect other people's mileage to vary.
I love online games BECAUSE they're free. once I've paid £30 for it.

The ones that offer mammoth online imnteractive worlds are worthy of paying for but the online FPS shooters with tiny maps (by comparison) are not to be paid for.
Absolutely no chance.
No hope in hell
I have read pachters reasoning behind this.

An everage single player game will last 30 hours. Taking that into account and from a purely fiscal pov the time spent playing cod equates to 133 million single player games sales.

Activision are basically seeing people playing their game online for free and wanting more money than the obscene pot they made last time. Not only by upping the price of the original game but also charging a lot for the add-ons.

I really want activision to fall on their arse atm imo they are more evil than EA ever were :(