Rumours have been circulating for months that Activision may adopt the subscription-based business model due to the massive success of its Call of Duty franchise and the potential to make even more cash from its army of fans.
Respected analyst, Michael Patcher has cemented those views this week by stating that he believes Activision will set up an online subscription system by the end of the year.Activision boss Bobby Kotick also stated last month that he'd like to set up a subscription service for its Call of Duty franchise.
Patcher said: "It is too early to tell whether that will be a monthly subscription, tournament entry fees, microtransaction fees, or a combination of all three, but we expect to see the company take some action by year-end, when Call of Duty Black Ops launches."
New evidence has also come to light today, this time in the form of a video that appears to show a Modern Warfare 2 membership scheme. It's unclear at this point whether the video is a fake, or indeed an indication that a subscription service could be closer than we think.
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Until we hear officially, no such plans are in the making, but it would be interesting to hear whether any Call of Duty players out there would actually subscribe to such a service?