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Xbox 360 price hike imminent

by Steven Williamson on 17 August 2009, 15:43

Tags: Xbox 360, Microsoft (NASDAQ:MSFT), Xbox 360

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Microsoft is set to significantly increase the price of the Xbox 360 Arcade bundle, as well as some Xbox 360 gaming accessories, claims Eurogamer.

The site has been in touch with some retailers, including ShopTo boss Igor Cipolletta, who have apparently confirmed that Microsoft has been in touch with them today to confirm the increases.

The Xbox 360 Arcade console is set to rise from £129.00 to £159.00 on September 1st and won't include the five arcade games that are currently packaged with the bundle. Ouch!

Apparently, it's not just the Xbox 360 that is affected either. A number of accessories for the Xbox 360 will also received a price increase, though it's expected that they will only be affected by a pound or two.

It's currently unknown whether other Xbox 360 SKUs will be affected.

The price increase by Microsoft follows the news that other publishers are also tackling the current economic problems by increasing the prices of their products. A few weeks ago, Activision slapped a recommended retail price (RRP) on Modern Warfare 2 of £54.99,while Nintendo confirmed that it will increase the price of the next Professor Layton game to £34.99, making it the highest priced DS game ever.


HEXUS Forums :: 9 Comments

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Very strange.. with an increasing amount of content becoming available through download you'd expect them to concentrate on consoles with hard drives, instead it looks like they're turning the hard drive-less system into the normal one and making the ones with hard drives a luxury/top-end market.

I can only think they'll drop the price again prior to Christmas to stimulate sales once they've got over any FM3 bounce, especially in light of PS3 price cuts.
I can't in any way imagine how this will help improve sales.
kalniel
Very strange.. with an increasing amount of content becoming available through download you'd expect them to concentrate on consoles with hard drives, instead it looks like they're turning the hard drive-less system into the normal one and making the ones with hard drives a luxury/top-end market.

I can only think they'll drop the price again prior to Christmas to stimulate sales once they've got over any FM3 bounce, especially in light of PS3 price cuts.

The 60gb Pro is being phased out and the Elite is apparently going to see a hefty price cut to bring it down to a similar price. Maybe they're gonna bundle a 20gig HDD with the Arcade and that's why they're planning on raising the price…
Knoxville
The 60gb Pro is being phased out and the Elite is apparently going to see a hefty price cut to bring it down to a similar price. Maybe they're gonna bundle a 20gig HDD with the Arcade and that's why they're planning on raising the price…

If that's the case it still doesn't make any sense at all. If the Elite gets a massive price cut, some say £60. The Arcade gets a price increase of £30. So an Elite will now cost £160. The Arcade will now cost £160.

Anyone see a problem with this?

MS screwing with peoples heads and wallets.